Learn how B2B companies have transformed their sales teams to thrive through change. As they looked to improve their B2B capabilities, Saltworks considered platforms such as BigCommerce, WooCommerce, and Magento 2. As their production speed increased, BAE wanted to equip line workers with augmented reality glasses to reduce training periods. The Complete Transformation from Offline to Online Magento Implementation of a B2B Platform – a Case Study. Samuel Hubbard utilized Magento for B2C sales but quickly realized they needed to seamlessly integrate the B2C and B2B while using a unified CRM. You will be redirected to [title]. This increases data integrity and allows for accurate and reliable syncing to their CRM and ERP systems. PwC refers to the US member firm or one of its subsidiaries or affiliates, and may sometimes refer to the PwC network. You must be logged in first. © 2017 - 2020 PwC. A new platform and website later, the Saltworks store went live. Implementation involved a complete overhaul of their eCommerce systems and only took 6 months. Further, the information in the portal was often out of date and inaccurate, causing customer confusion around pricing, inventory availability and order status. Alfred recommends which physical sites should be expanded and the sites to close down and identified material substitutions that assist with contract negotiations and bundling. Contact us to learn more about OroCommerce's capabilities, Digital Transformation in Manufacturing: Case Studies and Examples, IDC estimates that digital transformation spending will approach $7.4 trillion in 2023, and the majority of that spend, are already updating their operations with innovative technologies. The pandemic accelerated digital transformation in general, but many companies still waited to take decisive action. We were able to help implement what the client needed, differentiating the client from its competitors in the process, and ultimately resulting in a successful customer-centric transformation.”, Getting it done: award-winning innovation and customer experience. Alfred’s decision engine accelerated decision-making processes. Organizing for a Digital World . Thanks to Industry 4.0 and the Industrial Internet of Things (IIoT), manufacturers generate more data than in any other industry. 2. This spotlight focuses on specific findings and considerations for B2B enterprises. Digital transformation case study. Their products are imported from over 14 countries and processed for wholesale, bulk, and retail markets. Nothing builds trust and morale like a successful digital transformation case study. Platforms such as OroCommerce help manufacturers of all sizes to offer customer experiences that stand out from the competition. A no-compromise, fully customized solution. . Saltworks also added site functions such as a button for customer purchases through Amazon Seller Accounts. Robert Henderson . You must be logged in first. Improving the overall customer experience, offering more user-friendly B2B purchasing, and harmonizing their B2B and B2C data were additional goals. Share; Like; Download ... Divante. Case study: Building a customer-centric B2B organization A Chinese steel manufacturer systematically transformed its operations to be customer-centric—and in the process, improved its bottom line. More. Creation of a seamless shopping cart experience by reducing the number of standard checkout steps from five down to two. This required human intervention on over 85% of all orders, which was error-prone and led to delays in order processing. Services Innovate Design Transform Run Solutions Digital Signage E-Business Multi Store PIM Print Publisher Procurement Sales APP B2B Sales Route Planner Website Framework & Modules Technology Partner B2B Suite Software Manufacturer Operating Concept Terraforming TestBots Databases Module Overview Success … Alfred (named after the company’s founder Alfred Krupp) was developed with the help of Microsoft’s global Azure cloud platform. Its self-learning algorithms provide recommendations on stock levels and machinery maintenance models, including malfunction warnings. This commitment stretched through numerous phases. None of this had been done before by anyone in the industry. Digital Transformation Focus on business processess that can be digitised THE BUSINESS STRATEGY CONFERENCE @luisella Hannover, Feb13th – 15th 2017 2. It projects in virtual reality a 3D model of the right battery components with real-time instructions and drag-and-drop functionality to help workers assemble complex products without sacrificing quality. Learn how digital transformation … By embracing technology on the manufacturing floor and in the back office, manufacturers can digitize all areas of their operation.  Here are some digital transformation case studies in manufacturing using technology to bring value to their company and customers. In addition, they can analyze and track both B2B and B2C sales from a single admin panel. Although PwC had been working on the Oracle EBS migration for some time, the front-end implementation team of professionals was new to the engagement. Over the past 30 years, Huawei has experienced tremendous growth, but only a few know about how the company thoroughly committed to the principles of digital transformation. Leading B2B company Air Liquide, similarly, has found great value in embracing the customer-centricity thought process. Implementation involved a complete overhaul of their eCommerce systems and only took 6 months. To address these issues, the company’s Chief Customer Officer and CIO jointly embarked on an Order-to-Cash transformation with PwC, beginning with the modernization of their back-end capabilities. They sourced HoloLens smart glasses from Microsoft and utilized PTC’s Vuforia Studio, a software that translates CAD and IoT data into training and instructional AR experiences. If you are in manufacturing, chances are these companies are your competitors.  If you’ve been sitting on the sidelines, unsure if a digital transformation is right for your company, take a look at how others are successfully utilizing technologies in these manufacturing digital transformation case studies below. is the largest material distributor and service provider in the western world. Alfred also improves efficiency by simulating the TKMS network setup at any given time.Â. The company only knew what it needed to do for its customers. Integrating their manufacturing network with tools such as ERP, PIM, eProcurement, eCommerce, and CRM for deeper bonds with customers. In manufacturing, technology has the power to be a disruptive force for an entire industry. Lost revenue is an industry-wide crisis. Services: CommerceNext, Salesforce, Digital. For many industries, digital transformation isn’t only about reducing costs and increasing efficiencies, it’s also about embracing an agile mindset and maximizing revenue through unique competitive advantages. Digital transformation; Marketing automation; Performance marketing; B2B digital advertising guide. Samuel Hubbard utilized their B2C data from Magento and integrated it with OroCRM while implementing OroCommerce for their B2B portal. Additional IDC research suggests that 75% of large manufacturers are already updating their operations with innovative technologies. B2B eCommerce Tips & Trends Oro Team IDC estimates that digital transformation spending will approach $7.4 trillion in 2023, and the majority of that spend will be in the manufacturing sector. Most B2C and B2B consumers all start their purchasing process digitally, before you ever see the whites of their eyes or hear their voice on the telephone. If rethinking operating models, adopting new principles, and increasing efficiencies is creating digital fatigue, rely on the services of a consulting company. What they needed was the functionality to cater to their B2C channel while simultaneously offering a tailored B2B experience that differentiated them in a competitive market. Follow Published on Feb 26, 2016. In addition, they can analyze and track both B2B and B2C sales from a single admin panel. Over time, it found that legacy systems and processes were standing in the way of meeting customer expectations, and were inconsistent with the brand. ADP: Developed a content marketing campaign to connect and engage with their … By using this website, you agree to our use of cookies. Simply put, B2B digital transformation involves using digital solutions to streamline processes and improve the customer experience. Start adding content to your list by clicking on the star icon included in each card, Client: US industrial products manufacturer In this post, we wil feature case studies in the areas of content marketing, social media marketingm social CRM, social selling, LinkedIn marketing, and webinars. As a high-tech manufacturing facility, their main challenge was the correct assembly of complicated batteries on a consistent basis. Would you like to continue? The result was Alfred, an AI solution developed in-house in 2018. 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